28/05/09

Super Junior chosen for Kyochon Chicken’s new ad campaign, Shin Dong rejoices

Kyochon F&B Company, the company behind one of Korea’s most popular chicken franchises, Kyochon Chicken, recently acquired Super Junior (minus Kim Ki Bum) as their new advertising models.

Super Junior signed a deal with the company that will involve them in a full-fledged advertising campaign for Kyochon Chicken. The Kpop group will model in various Kyochon Chicken ads as well as star in the company’s future CF’s. The plan is to have Super Junior be the face, so to speak, of the chicken franchise.

Kyochon F&B has a history of using top tier stars as their models, such as Shinhwa, Rain, and Lee Jung Hyun. Out of all the chicken companies in Korea, Kyochon F&B was the one that actually started the trend of using A-list stars as advertising models for chicken.

A spokesperson from Kyochon F&B stated that Super Junior is one of the top music groups in the country and Kyochon Chicken is one of, if not the best chicken franchises in Korea. Therefore, Super Junior and Kyochon F&B are a perfect fit for each other seeing as they're both leaders in their respective industries. He added that because Super Junior is well known in other Asian countries, they will be an immense help in advancing Kyochon Chicken’s popularity on an international level as well.

Super Junior will start working on the ad campaign for Kyochon Chicken next month. They plan on doing a photo shoot in addition to filming for the CF, which will begin broadcasting in July.

When most celebrities shoot food related CF’s that require scenes of them munching on the product, they usually spit out the food in between takes so they don’t stuff themselves. Although when it comes to Shin Dong, I think I can safely say that he’s going to chow down on every morsel of chicken that comes his way. There is an upside to Shin Dong’s plump exterior though. If Super Junior were to survive a tragic plane crash and be left stranded on a deserted island, then you know who would be the first to get eaten. Sorry, sorry Shin Dong but that’s what being a team player is all about. The remaining survivors could live off of your perfectly marbled, prime cuts for weeks years --it’s a given that Heechul would call dibs on Shin Dong’s twig and berries. However, there’s no need to worry about the other member’s mental anguish over having to eat you Shin Dong. I’m sure they’ll get over it quick after they find out that you taste just like--you guessed it--chicken. Anyways, I can imagine Shin Dong humming this while on the set with all the chicken: Let's dance eat, dance eat, dance eat... ohhhhhhh... Sorry Sorry, yum yum, I'm eating the whole family bucket to myself. Sorry Sorry, yum yum, Oh yeah, it's delicious baby.

credit: allkpop

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